MADRID, Spain–The Cooperative Logistics Network launched with the promise to applicants of a 6-month free trial in exchange for registering attendance at its 1st annual meeting next May. This promise has proved extremely popular, with hundreds of applications being received weekly, indicated founder Antonio Torres.
“Attendance at the first annual meeting is the best way for agents to kick-start their membership. From our experience in the networking industry, we have found that attendance at annual meetings is crucial to ensuring any members’ success; it’s a proven fact that members who attend increase their business,” Torres said.
“Agents work with people they have formed relationships with-this is true of any industry. I believe that the best freight forwarders understand the importance of meeting in person and so those applicants who say no to attending do not have a genuine interest in developing a worldwide network of agents and, therefore, are not for us,” he added.
The Coop team has been studying and whittling down the number of applicants to a block of 100 founding members which will be unveiled when the network has its operational launch on December 1st 2014.